Monday 1 July 2019

Always read the label


















A wonderful book of labels and what made it more impressive is that half of the book are labels from fruit and vegetable crates from thirties and forties. Originals of these sell for high prices but now you can print them from the book's CD-ROM and frame them. There is no text to explain why growers created these remarkably flamboyant designs to slap on the ends of their crates but they are visually quite stunning.

The other half of the book has a selection of product labels from the US and Europe and some of the cigar box labels need to be seen to be believed. Also included are labels for hotels, perfume bottles, food, beer, wine, tobacco and more. The last spread in the book has in intriguing collection of sixteen labels for poison, like strychnine or nitric acid, some of them include instructions about what to do if swallowed (one says drink mustard and warm water to vomit).

The book is attractively laid out with the two hundred images having a slight drop shadow and printed on a good matt art paper. Each has a number so they are easy to find on the CD-ROM. Incidentally, it's worth checking if you are buying a used copy of the book, that the disc is included.

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