Monday 13 February 2023

Type it up (5/5)























Here is an essential not in the book. The three pages below show ragged right copy. If an image is butted into the copy the lines next to the image should be squared-up.  A much neater solution that I doubt you will ever see in another publication.





The number one hundred is always a fave for publishers: one hundred cooking; DIY; gardening; decorating or typographic tips. Author Saltz has written a worthwhile collection of principles that will benefit a design starter or seasoned professional.

The book is divided into four main sections: Letter; Word; Paragraph; Page and these are broken down into twenty-five or twenty-six sub-sections. each spread has an individual subject and a few words about it. The main focus of the book is design reproductions supporting each spread's subject. These are all captioned with technical detail. Most of the reproductions are printed matter with a smattering of packaging or signs in the environments. Nicely there is some negativity, number twenty-seven is titled Typographic abominations, with three examples.

I was pleased to see that visually all the reproductions are large enough to see what is going on, unlike some books for designers that use far too much white space on each spread. The book is well worth getting and cheap enough if you look around the web.

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